Tag: Additional Enquiries
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Lexsure offer conveyancers a version of the ‘Pepsi Challenge’
The Pepsi Challenge signaled a major shift in the cola landscape. In 1975, Coke dominated the cola market having held the number 1 position for decades. Pepsi was the underdog looking to prove something. They were hungry and willing to mix it up. Pepsi came up with a bold revolutionary strategy to do just that.…